講者：Prof. Galit Shmueli (國立清華大學服務科學所特聘教授及服務創新與分析研究中心主任)
講題：Research Using Behavioral Big Data (BBD)
摘要：Behavioral Big Data (BBD) is very large and rich multidimensional data on human and social behaviors, actions and interactions. BBD is now available to large and small companies, governments, and researchers. In this talk, I describe the BBD landscape from a computational social scientist’s point of view, and examine opportunities and critical issues that arise when applying statistical and data mining approaches to Behavioral Big Data. I will discuss methodological, practical, ethical and moral issues that researchers should be aware of, and the opportunities and dangers that they hold.
研究專長：
1.Business analytics
2.Statistical and data mining methodology
3.Big Data
4.Online markets
Prof. Galit Shmueli簡介：www.galitshmueli.com
•時 間：105/11/04(五) 12:10~14:00
•地 點：管4112室
•對 象：管院全體師生
•主辦單位：管理學院與管理學術研究中心
•報名網址：https://goo.gl/forms/CMouejuL46rSUTNz2 (報名時間自即日起至11月03日（四）中午止)
•議程：
12：00～12：30 報到用餐
12：30～13：50 Research Using Behavioral Big Data (BBD)/Prof. Galit Shmueli
13：50～14：00 Q&A/主持人：黃三益主任